INITIO's IC are developed internally, allowing for creative, less rigid ASIC solutions and more cost effecient development cycles.
Starting from SCSI, IDE, to FireWire, USB, SATA and eSATA, we have unparallel knowledge and expertise in making the best and newest storage solution easy to use for end users. We are a semiconductor company with in-house know-how to provide complete solution and support to our OEM customers - from IC, software, firmware, driver, utilities, reference design kit, and debugging boards, to custom design of customer's products and on-site manufacturing support, we make sure our customers can go to market with the best products in the shortest time.
Our product design philosophy is simple: we make leading edge technology affordable, adaptable, and reliable to all users, from expert IT professionals to beginners. Our goal is to make data access a trivial task, and to make our products transparent to users.
Initio, we bridge the technical challenge to bring you reliable and easy-to-use storage solution.